Pulse

Open the weekly report nobody had to build.

Pulse, written by Copilot, explains what changed, why, and up to three recommended next steps, in plain English. It arrives every Monday and whenever something meaningful changes.

60-second install · 14-day free trial · No credit card required

5.0 from 81 reviews on the Shopify App Store
BtN
Pulse: Week 18
notifications@email.bythenumbersapp.com
AI
This week, in one line
Repeat-purchase rate is up 4.2%, driven by your “Loyal Big Spenders” segment in Klaviyo flow #3.
Forecast
$27.4K
+12%
Repeat
34.8%
+4.2%
ROAS
3.4x
+0.6x
Do this week
Push the ‘At-Risk VIP’ segment to a Klaviyo win-back
Reorder Hero SKU: sell-through up 38% w/w
Pause Meta Ad Set #4: CPA up 22%
Daily
Data refresh
While the week is still open
Weekly
Every Monday
Plus when something meaningful changes
Up to 3
Next steps
Recommended in each Pulse

The report that reads itself

Most analytics tools hand you a dashboard and leave the interpretation to you. Pulse does the reading: Copilot reviews the week's sales, products, and advertising against the previous period, and writes up what deserves attention. You get conclusions, not charts.

The email links to Pulse in the app, where you can ask Copilot a follow-up question in plain English.

What lands in your inbox

  • The week in plain English

    The headline numbers for your store against the previous period, with what moved and by how much.

  • Unusual days, explained

    When sales, orders, or average order value move unusually, Pulse flags the day and shows what drove it.

  • Up to three next steps

    Recommended actions, each linked to the relevant page in the app where one applies. The week starts with a short list, not a blank dashboard.

Built for the operator who stopped opening dashboards

An analytics subscription stops paying off when people stop logging in. Pulse brings the analysis to your inbox instead, every Monday and whenever something meaningful changes. Pair it with forecasting and goals to add targets and checkpoint emails.

Pulse questions, answered

What is in Pulse?

A plain-English summary of the week's headline numbers, unusual days flagged with what drove them, and up to three recommended next steps. The email links to Pulse in the app, and each recommended step links to the relevant page where one applies.

How is this different from Shopify's email reports?

Shopify's digest lists topline numbers. Pulse is written by Copilot from your store's own data, so it explains why a number moved and what to do about it.

Can I ask follow-up questions about Pulse?

Yes. Pulse pairs with Copilot, the conversational analytics side of By the Numbers. Ask a follow-up in plain English and it answers from your store's data, no report-building required.

When does Pulse arrive and can I change it?

It lands weekly on Mondays and whenever something meaningful changes. Recipients are configurable, so your marketer or agency can get the same email.

Your first Pulse arrives next Monday.

Install free today. Your history backfills overnight, and Pulse arrives every Monday and whenever something meaningful changes.

60-second install · 14-day free trial · No credit card required