Personalized Customer Segment/List Creation

Welcome back to BTN Data Academy, where we empower you with the knowledge to create personalized customer segments that drive effective marketing strategies. In today’s session led by Piam, we dive deep into the power of custom segments.

While our preset segments provide a broad overview, custom segments allow you to craft tailored insights specific to your business needs. Piam will guide you through the process of creating custom segments, demonstrating how to leverage various filters and attributes to segment your customers effectively.

From identifying high-value dormant customers to analyzing their purchase patterns, this session offers valuable insights into personalizing your marketing strategies. Understanding your customer base is essential for enhancing Google Ads targeting, syncing data with integrations, and exporting lists for targeted campaigns.

Whether you’re a seasoned marketer or just starting your journey, this session is a must-watch for anyone looking to make data-driven decisions and take their marketing efforts to the next level. We believe that personalized customer segments are the key to success in today’s competitive landscape.

Have questions or ideas for our next session? We’re here to listen! Contact us at, and our team will be delighted to assist you.

Join us on this educational journey as we unlock the power of personalized customer segments and empower you to craft tailored marketing strategies that resonate with your audience. Stay tuned for more insights from BTN Data Academy!

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