Maximizing Customer Value with Cohort Retention Analysis

Join Cyrus and Piam from BTN Data Academy as they unravel the power of the Cohort Retention Report to understand and enhance customer retention. Discover how tracking new customer cohorts over time can reveal crucial insights into their returning behavior and overall value to your business. Learn how to leverage the report’s detailed metrics, including Google Ads integration, to make data-driven decisions that boost customer lifetime value and optimize your ad spend. Whether you’re curious about the frequency of returns, customer value, or advertising effectiveness, this video will guide you through the process of extracting meaningful insights from your customer data. Have questions or need personalized guidance? Reach out to us at for expert support.
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