Achieving Success through Clear Business Goals
Clear business goals are essential for the success of any company. They can boost motivation and performance, helping your business grow and reach its potential. In this guide, we will explore how to set and track goals using By the Numbers, and how they can benefit your business.
Understanding Goals
Goals are specific business objectives that make it easy to track your progress and evaluate your performance. They can be an effective tool for motivating your team, especially when combined with forecasting.
Every goal is made up of three components:
- Goal: This is what you want to monitor. By the Numbers allows you to monitor sales revenue or orders.
- Metric: This is how you’ll measure success within the goal you’ve selected. Metrics can be set to either total increase or percent increase.
- Period: This is how often you want to achieve your goal. The period can be set to weekly, monthly, quarterly, or yearly.
Setting Up a Goal
To set up a goal, follow these simple steps:
- Select “Goals” from the left nav bar.
- Click “Create Goal”.
- In the modal window that appears, give your Goal a name and description.
- Choose what Goal you want to monitor (Total sales or Orders).
- Select a Metric (Total or Percent growth).
- Set the Period (Weekly, Monthly, Quarterly, or Yearly).
- Optionally, you can select a specific customer segment from the “Customer Segment” dropdown menu (default is “All Customers”).
- Optionally, check the “Display on Overview Dashboard” checkbox to display the Goal on the overview dashboard.

Monitoring and Managing Your Goal
To monitor and manage your Goals, you can track your progress by using the green progress bar. The solid line on the bar represents realized sales, while the dotted line shows future predicted sales. If you wish to make any changes to your Goal, such as editing or deleting it, simply click on the pen or trash icons located at the top right corner of the Goal card.
Goals are categorized into three states:
1. Failure Forecast.
The “failure forecast” status indicates that you are not expected to meet your Goal according to your forecasted Sales Revenue or Orders. When a Goal is in this state, it will display a “😕” emoji:

2 .Success Forecast.
The “Success forecast” state indicates that your Goal is on track to be achieved based on your forecasted Sales Revenue or Orders. This state is represented by the “🚀” emoji, and it’s a great motivation for your team to keep pushing and striving to reach your business objectives:

3. Success.
Success means that you have successfully achieved your Goal! In this state, your Goal will display the “🎉” emoji:

What Can You Do With Goals?
With By the Numbers‘ Goals feature, you can set and monitor specific business objectives to ensure that you’re on track to meet them.
Regularly tracking your progress is key to achieving your goals and growing your business.
By the Numbers also offers access to over 20 other reports, metrics, and tools that can help you make informed decisions. Sign up for a free 14-day trial of By the Numbers today and start using data-driven insights to drive your business’s success.