Shopify Sales Tracking Guide (Using Data Analytics)

How to track items sold (shopify) without you lifting a finger.

track items sold shopify

Growth Without Tracking Is a Gamble

Scaling a Shopify store without knowing exactly how many items you sell is like driving without a speedometer.

You might be moving — but you have no idea if you’re heading toward steady growth or a crash.

Tracking items sold gives you hard facts: which products are carrying your store, which ones are slowing you down, and where your real opportunities to grow are hiding. Overall, its just important to know how to track items sold (Shopify).

What Happens When You Don’t Track Items Sold

Most stores that don’t track item-level sales fall into one of these traps:

  • Wasted ad spend – Promoting products that don’t actually sell
  • Stock issues – Running out of winning products without realizing it
  • Slow growth – Scaling products that aren’t strong enough to carry bigger revenue goals

It feels like you’re busy, but the store isn’t really getting bigger.

That’s why smart Shopify owners lean on tools like the Total Items Sold Report, which show real numbers, not guesses.

Logo By the Numbers

By the Numbers

Empower your business with our Shopify Data Driven App

Shopify App Store
★★★★★ 5/5
  • ✔ Know Your Audience Behavior
  • ✔ Deep Customer Segmentation
  • ✔ Retarget With Integrations
  • ✔ All The KPIs & Reports You Need

Why Items Sold Tells You More Than Revenue Alone

1. Revenue Can Lie

You might have a few big sales propping up your store, but if most of your catalog isn’t moving, growth gets risky.

Tracking how many units you sell gives you a clearer picture of real customer demand.

2. You Spot Hidden Winners Faster

Sometimes a lower-priced item quietly sells hundreds of units with almost no promotion. Tracking items sold helps you spot these “silent winners” and scale them fast.

3. You Protect Your Supply Chain

If you know what products are flying off the shelves, you can restock before you run out — not after. This keeps your store’s momentum strong during promotions and holiday seasons.

How to Use Items Sold Data to Scale

1. Focus Your Ads on Top-Selling Products

Spend more on products that already prove they can move volume. Don’t waste budget guessing what “might” sell.

2. Build Better Bundles

Use your best-sellers as anchors for bundles. If a certain moisturizer sells 10x more than anything else, bundle it with related skincare items that aren’t moving as fast.

3. Forecast Growth With Real Numbers

Track how many units you’re selling month-over-month. Scaling becomes simpler when you can predict demand — not hope for it.

Getting fast, clear item-level data — the way By the Numbers makes possible — turns scaling from stressful to systematic.

Logo By the Numbers

By the Numbers

Empower your business with our Shopify Data Driven App

Shopify App Store
★★★★★ 5/5
  • ✔ Know Your Audience Behavior
  • ✔ Deep Customer Segmentation
  • ✔ Retarget With Integrations
  • ✔ All The KPIs & Reports You Need